Location
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Job Code
010101
Shift
Days
Travel Involved
 
Category
Marketing & Sales
Employment Status
Full-Time

Creative Operations Manager

Job Description

The Creative Operations Manager is responsible for facilitating the development and review of all Creative Services projects (cross channel, enterprise-wide for websites, email, display, social media, print, on-property, direct mail, etc.) ensuring the successful implementation of marketing initiatives and Omni-channel campaigns. Creative Ops manages the flow of information and assets to and from the Creative Services team, and monitors adherence to workflows, approvals and deadlines. The Creative Operations Manager will ensure effective processes and consistent experiences across all cross-functional teams (marketing, digital, communications, print shop, purchasing, client groups) and will collaborate with partners (freelancers, outsourced agency services, vendors etc.) on developing all cross functional initiatives.

Responsibilities

  • Manage creative workflow from creative brief submission to release of digital assets.
  • Facilitate collaboration between cross-functional teams and skillsets.
  • Review digital assets for accuracy prior to review by the cross functional teams.
  • Schedule milestone meetings/reviews after content submission to drive collaboration across teams.
  • Liaison with Communications team to foster creative asset sharing.
  • Create and manage timelines for photography, creative development and manage deadlines for creative assets
  • Develop and refine effective workflow processes, scheduling strategies and communication models.
  • Communicate obstacles and improvement opportunities.
  • Ensure adherence to approved workflows and operating procedures.
  • Partner with Project Management on system integration and incorporating new processes, tools and workflow systems.
  • Work with Director of Creative Services to develop, maintain, communicate and train internal teams and external resources/teams on brand standards.

Job Requirements

  • 5 years of experience in marketing/creative development in an agency, marketing communications or in-house/shared services environment; 3 years of experience in leading creative teams.
  • Experience in handling issues around supervision, resource management, technology and workflow processes.
  • Understanding of design, copy, photography and digital deliverables within a gaming, travel, hospitality or retail business.
  • Proven track record of facilitating best-in-class creative solutions.
  • Championing both business partners and staff, setting and managing business partners expectations.
  • Knowledge of implementation and utilization of technologies that support creative and marketing teams (workflow/project management, digital asset management/DAM) and working knowledge of Adobe Creative Suite.

Minimum Qualifications:

  • Must possess a Bachelor degree in Marketing, Communications, Design or a related field and at least 10 years related experience. A combination of education and experience may be considered. Advanced degree is a plus.
  • Experience collaborating with designers to produce high-quality work that gets results in a marketing services organization, agency or creative department.
  • Demonstrated knowledge of multi-channel (more than two: print, digital, video, direct marketing, POS/retail merchandising, experiential) campaign development is required.
  • Must be highly organized, detail oriented and possess excellent time management skills. Experience with Project Management Software and contemporary development workflows (such as Agile and Waterfall methodologies) is a plus.
  • Supervisory experience in a related field required.
  • Ability to organize/prioritize and complete multiple tasks simultaneously is essential. 
  • Must highly proficient in a Mac work environment and possess knowledge of Microsoft Office, Adobe Creative Suite.