Location
Chumash Casino Resort
Employment Status
Full Time
Shift
Days
Specific Work Schedule
Department
Marketing

Marketing Manager, Customer Loyalty

 

JOB DESCRIPTION:

The Marketing Manager, Customer Loyalty owns and manages the development of the Loyalty marketing strategy, to further develop the relationships with our guests, drive share of wallet, and improve overall guest satisfaction and engagement. Designs, develops, tests, and implements new concepts, strategies, programs, and technologies designed to generate guest growth and engagement, based on available data and marketing analyses.

JOB REQUIREMENTS:

Education:

  • Bachelor’s Degree in Business Administration, Marketing, or related field preferred.

Experience:

  • High level of competency in working with databases and performing analytics.
  • Three years of experience in marketing, specifically relating to analytics, loyalty, direct marketing, Customer Relationship Management (CRM), and/or casino marketing.

Additional Requirements:

  • Understanding of point of sale (POS) systems; understanding of electronic guest interfaces is a strong plus.
  • Intermediate to advanced proficiency in Microsoft Excel; knowledge of and skilled in pivot tables, graphing, VLOOKUP, and other intermediate to advanced level functions and formulas.
  • Highly proficient in computer systems, including Microsoft Office applications, e-mail, Internet.
  • SQL scripting/querying is highly preferred.
  • Excellent interpersonal skills with demonstrated patience and tact.
  • Ability to quickly evaluate alternatives and decide on a plan of action.
  • Ability to make presentations both written and oral.
  • Must be able to establish and maintain effective working relationships with outside agencies and vendors.
  • Must be able to effectively lead and direct others.
  • Excellent verbal and written communication skills.
  • Exceptional detail and follow-up skills.
  • Multi-task oriented; able to effectively establish priorities and meet deadlines.
  • Must apply for, receive, and maintain a Gaming License from the Tribal Gaming Agency.
  • Native American hiring preference applies.

About Us:

Chumash Enterprise is one of the premier employers in Santa Barbara County. We are recognized as a Four-Diamond Resort, but it is our Five-Diamond Guest Service that keeps our guests coming back! With more than 1,800 Team Members, we offer a stable and rewarding work environment with a competitive benefits package, exciting growth opportunities, tuition reimbursement and more. 

As our organization grows, new and exciting opportunities continue to develop at all of our properties including; Chumash Casino Resort, Chumash Employee Resource Center, Chumash Gas Station, Santa Ynez Tribal Health Clinic, Santa Ynez Chumash Tribal Administration, Hotel Corque and Root 246, Kita Wines, Hadsten House Hotel.

Disclaimer:

The above information on this description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.
Consistent with federal law, Native American hiring preference applies.